LG Quietly Releases Its 27-Inch 280Hz OLED Gaming Monitor at Record Low Price Ahead of Early Black Friday

A Closer Look at LG’s 4th Gen OLED Leap

Gaming screens now compete on both image quality and speed. LG’s latest 27GX700A-B shows how far OLED has come, and it arrives at a breakneck price. The early Black Friday deal drops the 27-inch Ultragear model from $849 to $549 on Amazon. That’s a sizable cut for a panel with top-tier specs. The 27-inch size stays compact enough for desks, yet it brings a big jump in how fast things look and feel in games. The package includes LG’s 4th generation OLED tech, a blazing 280Hz refresh rate, and a 0.03ms response time. These numbers used to cost well over a thousand dollars not long ago.

How the 4th Gen OLED Changes the Game

Earlier OLED screens often faded in bright rooms or kept brightness low to protect the panel. LG fixes this with Primary RGB Tandem tech. The stack adds extra OLED layers, pushing peak brightness toward 1500 nits. That brightness helps combat glare from sunlit windows. The newer structure also trims power use, which means less heat and more efficiency than older OLEDs. The upshot is a screen that stays vivid and fast without needing metal-heavy cooling or constant fan noise.

Speed You Can Feel in Every Match

The display updates at 280Hz, so frames arrive in a flash. Pair that with a 0.03ms response time, and input lag practically vanishes. That matters in shooters, brawlers, and online battles where split-second moves decide wins. You’ll notice smoother tracking and sharper on-screen action. The monitor also plays well with both major GPU brands, offering Nvidia G-Sync and AMD FreeSync Premium Pro support for tear-free play.

Color Accuracy and Dark Scenes

LG targets true-to-life color with wide coverage. The 27GX700A-B reaches about 98.5% of the DCI-P3 space and keeps color error tight (Delta E ≤ 2). That means uniforms, emblems, and in-game textures look right where the developers intended them to be. Shadow details stay clear thanks to VESA DisplayHDR True Black 500, which preserves depth in dark scenes instead of washing them out.

Resolution That Balances Quality and Power

The 2560 x 1440 resolution sits nicely between 1080p and 4K. It delivers sharper images without demanding too much GPU power. Modern mid-range GPUs can push high frame rates at 1440p, letting you take full advantage of the 280Hz panel. For console players, HDMI 2.1 keeps the door open for current-gen systems at high frame rates with HDR. The monitor also offers standard VESA mounting, letting you set up arms or wall brackets to free desk space or create a multi-monitor setup.

Why It Stands Out in Visuals and Value

At 549 dollars, this LG screen undercuts many high-end LCD models that can’t match OLED’s punch in color and clarity. You still get HDR support, fast refresh, and tight response times. It’s a strong pick for anyone who wants a screen that looks great in both bright room light and dark gaming sessions.

Who Should Consider the 27GX700A-B

Gamers who chase fast reaction times will feel the difference right away. The combo of 280Hz and 0.03ms makes quick moves flow smoother. If your setup relies on strong color accuracy for competitive play, the Delta E score helps ensure colors stay true. Console users gain a clear path thanks to HDMI 2.1, while PC players appreciate the G-Sync or FreeSync options for smooth frames. In short, it’s a versatile pick for new builds and upgrades alike.

What to Expect When You Unbox

You’ll find a monitor that’s ready for serious gaming, with a design that minimizes glare and keeps image quality high across lighting conditions. The brightness boost from the 4th gen OLED helps when you’re playing in rooms with bright windows. The panel’s speed and color accuracy work together to deliver accurate, fast visuals that feel alive in action scenes and fast-paced games.

Final thoughts for prospective buyers

This LG model brings OLED’s best traits to a price that makes sense for more players. If speed, color fidelity, and HDR depth top your list, the 27GX700A-B is worth a close look. It blends rapid motion with strong brightness and precise color, all in a compact 27-inch form. The early Black Friday price makes the switch easier for those on the fence about OLED.

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